Do you ever thought how famous artists like Leonardo Da Vinci or Salvador Dali would create in the modern world? What if these famous painters had their own modern logos? After working as a branding designer for a long time, Brazilian artist Milton Omena challenged himself to expand his design

The brand essence is intangible, yet it must derive from a complementary sum of its concrete elements – names, slogans, logos, and even jingles. Arguably logos, among other brand symbols, have a slightly more significant role to perform when it comes to leaving those lasting indelible impressions.

Visibility is hugely important to brands, which is why they want to see their logo everywhere, but there’s a price to pay for such widespread exposure, not just financially but ecologically as well. As you can see below however, there’s a simple way to reduce these costs, and that’s by using less