Companies spend millions to earn a tiny space in our heads that would help instantly recognize their brand logos. But how well do you think that money is actually spent? To find out a custom signage firm Signs.com has conducted a fascinating experiment, asking 156 Americans between the ages of 20

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Mastercard has one of the most iconic logos in existence. An estimated 2.2 billion cards carry the famous overlapping red and yellow circles, so when the company decided to redesign it for the first time in 20 years, they needed a logo that would maintain the essence of the original while at the

An Instagram account called Calorie Brands decided to redesign famous products to show the exact amount of calories they have. According to @CalorieBrands, “this is how brands should look like to help you achieve your summer body goals”. The average limit for an adult is set to be around 1940

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